rebranding Rock zottegem
A new look, the same loud energy! Rock Zottegem needed a fresh visual identity that hits just as hard as the festival itself. I redesigned everything to reflect
the raw, energetic atmosphere that makes this festival iconic.
The goal? Keep the essence alive while making it sharper, fresher, and more in tune with a younger crowd. Every design choice amplifies the festival’s rebellious edge, making sure Rock Zottegem doesn’t just sound loud, but looks the part too. This isn’t just a rebrand—it’s a statement.
Rock Zottegem is an annual music festival in East Flanders, known for its no-nonsense, high-energy rock vibe. Since its start in the ‘90s, it has grown into a staple of the Flemish festival scene, offering a solid mix of international headliners and emerging talent.
Compared to larger festivals like Rock Werchter or Pukkelpop, Rock Zottegem keeps things more intimate and community-driven, focusing on atmosphere and accessibility. It attracts a diverse crowd, from hardcore rock fans to younger festivalgoers looking for a raw, authentic experience without the overwhelming scale of bigger events. With a lineup that blends rock legends with fresh new names, Rock Zottegem remains a must-visit for anyone who wants a festival that feels real,
loud, and full of energy.